The Five Grey team recently completed the design and development of a retail website for Simply Be You, a London-based women’s jewelry company. Krupa Pattani, Director of Simply Be You, has used our services to build another fashion website, and we were excited to work with her again. When it comes to conceptualizing a retail website, the Five Grey team takes a different approach that focuses on two main experiences: the shopper as she browses and purchases an item and the company as they grow and expand their brand. Together, these experiences guide us to a website that exceeds expectations for both the shopper and the company.
Let’s look at how understanding the target customers, shopping experience, and web design best practices can produce a fantastic retail website in our next post.
Want to see Simply Be You’s retail website for yourself? Click here to start shopping today!